Frank Bobo was at the helm of our Old No. 7 Brand's monumental success during the 1970s and most of the 1980s. Despite the soaring demand for the brand, he remained steadfast in his commitment to the traditional, time-tested process established by our founder, ensuring that every drop of whiskey was made with the utmost care and attention to detail. He would often remark that he preferred to ask for people's patience rather than their forgiveness.
This limited edition whiskey, which pays homage to Frank Bobo, is exclusively available as a 1 liter bottle in Tennessee and select travel retail locations from October 2016.